Cookie Policy

Cookies Policy

Our cookie policy
We use cookies on our Website and in our e-mail to offer users a better service. This document describes the categories of cookies we use and share with our partners, their purpose and the way in which the user can change their preferences.

What are cookies?
Cookies are small data files stored by your browser on your computer hard drive. Each time a user returns and visits our Website, your browser sends us back these cookies in order to enable us to offer a personalized experience that reflects their preferences and facilitates access to our services.

What cookies do we use?
The cookies we use allow us to recognize users who return and visit the website and their data, so as to prevent them from having to repeatedly enter the same information. The also allow us to analyze the traffic patterns of users who visit our Website in order to improve usability.

Technical cookies
Technical cookies may be used to allow users to utilize the services requested through our website. Without these cookies, it would be impossible to provide the services requested.
For example, technical cookies can be used:
- to allow users to access secure areas of our Website without having to constantly login;
- to remember any user actions (for example, completing a form) when users go back to a previous page in a session.
Technical cookies that are used on this website are:
a) Google Font
• ajs_anonymous_id: used by the font supplier for custom font Roboto
• ajs_group_id: used by the font supplier for custom font Roboto
• ajs_user_id: used by the font supplier for custom font Roboto
b) Banner Cookie law
• cb-enabled: determine whether cookies are accepted
• cookiebar: identify the status of cookies
c) ASP_NET_SessionId: needed to connect postbacks between client PCs and servers

Analytical cookies
Analytical cookies can be used to obtain information on the use of the Website and to notify us of any errors. In addition, these cookies allow us to obtain detailed technical information, such as the last page visited, the number of page views, if an email was opened, which parts of the Website or e-mail were clicked by users and the time elapsed between a click and another. This information can be associated with the user details such as IP address, domain or browser; however, they are analyzed along with other people's information so as not to identify a particular user with respect to another.
For example, these cookies can be used:
• to analyze and improve the performance and design of our Website, of advertisements and e-mails
• calculate errors that occur on our website to improve our service and deal with any complaints.
Google Analytics analytical cookies used in this website are:
• ga: Used to distinguish users.
• gat: Used to calibrate the rate of requests.
• utma: Used to distinguish users and sessions.
• utmt: Used to calibrate the rate of requests.
• utmb: Used to determine new sessions / visits.
• UTMC: Established for interoperability with urchin.js.
• utmz: Save the source of the traffic or campaign that explains how the user reached (your) site.
• utmv: Used to save custom variable data at visitor-level, through a direct method, a link, a website search, a campaign, an ad or an email link. It is used to calculate search engine traffic and navigation within the Website
• utmt - This cookie is used to keep track of requests to the system and limit the collection of data on high-traffic sites.
As far as Google analytical cookies are concerned, please refer to the information available at the relevant link:
The abovementioned analytical cookies are not used by Centro Auto Rossi srl for profiling and therefore are not used for advertising and / or commercial purposes.
This site also uses the following additional technical cookies:
• km_ai
• km_lv
• km_ni
• km_uq
These cookies are used to collect information about how visitors use our site. We use the information to compile statistics for internal usage on user conversions and use of the website functions.

Functional cookies
These cookies are not critical, but allow you to take advantage of many useful features on our Website.
For example, they can be used to:
- remember the preferences selected by a user during previous visits, such as country / language, interests and presentation of the Website (layout, font size, colors and so on). In this way, the user does not have to enter this information again;
- determine whether a service has already been proposed to the user;
- provide information that allow optional services to work.

The functional Cookies used in this site are:
• Language: used to save user's language.
• UMB_UPDCHK: used to check if Umbraco should check for version updates.

Third Party Cookies
Whenever you use our Website, we may store some cookies are not controlled by us. This happens, for example, if the user visits a page that contains content from a third party Website. As a result, the user will receive cookies from these third-party services. These cookies do not contain personal information, unless the user has logged into their account.
For example, third-party cookies may originate from:
YouTube, Facebook or other social networks

Trusted operators
Centro Auto Rossi does not control the storage and / or access to third-party cookies.
In addition to google analytics cookies, already mentioned in the analytical cookies section, the third-party cookies used on this site are:
facebook channel:
As far as Facebook third-party cookies are concerned, please refer to the information notice available at this link:
Youtube Channel:
As far as YouTube third-party cookies are concerned, please refer to the information notice available at this link:

How to change cookie settings
Most browsers allow you to erase cookies from your computer hard drive, block acceptance of cookies or receive a warning notice before a cookie is stored.

Internet Explorer

Google Chrome

Mozilla Firefox

Safari on mac
For more information, read How to delete cookies.

To disable only the Google Analytics cookie you can use the add-on available for popular browsers.

What happens if you disable cookies?
However, if the user blocks or deletes a cookie, it may be impossible to restore preferences or personal settings you previously specified, and our ability to customize the user experience will be limited.

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